This Must Be The Place – how to positively brand a location

Establishing the brand of a location – whether it’s a new development or existing neighbourhood – is a pivotal part of bringing personality to a place. From authenticity to activation, this seminar will look at the process of place branding and hear from experts in the field about how it must respond to today’s changed patterns of work, living and leisure.

The Q&A seminar will be followed by drinks and networking.

Panelists:

Karen Baines, The Crown Estate, Marketing Director

Alexandra Maclean, British Land, Head of Marketing – Canada Water

Tanisha Raffiuddin, Concept Culture, Founder & Creative Director.

Tickets: £80 (+VAT) for Profile members and £110 (+VAT) for non-members. 

To book via Eventbrite click here.

To pay via invoice, or if you would like membership details and further information about Profile please get in touch with Aysha Green.