Whilst placemaking is acknowledged as an essential driver in successful property development, the specialised techniques to create a sense of place are perhaps less well-known.
‘Destination marketing’ is an increasingly sophisticated area of the business and helps new mixed-use schemes create strong identities and visibility. At this seminar, a panel of experts who either specialise in Destination Marketing or who are overseeing major schemes that require this strategy will talk about how to give development a personality.
Hear from speakers:
Zoe Ellis-Moore, Marketing Director, JLL
Linsey Wooldridge, Marketing Director, Lendlease
Christine Dunmore, Director of Branding, Portland Design
Tickets are £65 (+VAT) for Profile members and £95 (+VAT) for non-members. Includes buffet lunch.
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